Marketplace 3.0 : rewriting the rules of borderless business /

Marketplace 3.0 : rewriting the rules of borderless business /

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Bibliografske podrobnosti
Glavni avtor:	Mikitani, Hiroshi
Format:	Knjiga
Jezik:	English
Izdano:	New York : Palgrave Macmillan, 2013.
Teme:	Business enterprises > Computer networks > Management. Business logistics > Management. Electronic commerce > Management. International business enterprises > Management.
Oznake:	Označite Brez oznak, prvi označite!

Kazalo:

Rewriting the rules of language : our journey to Englishnization
Rewriting the rules of power : the wisdom of empowerment
Rewriting the rules of expansion : going global
Rewriting the rules of acquisition : buying companies
Rewriting the rules of corporate culture : our five principles
Rewriting the rules of the Internet : a tool for empowerment, speed and joy
Rewriting the rules of e-commerce : discovery shopping
Rewriting the rules of operation : speed, speed, speed!
Rewriting the rules of giving : the new wave of community involvement
Epilogue : what happens next : the brand as nation.