Ninja innovation : the ten killer strategies of the world's most successful businesses /

The leader of the Consumer Electronics Association draws on his decades of experience working with the world's most innovative companies to reveal why success depends on following the ninja credo: creating a "killer strategy" with defined goals, flexibility, and a focus on innovative...

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Bibliographic Details
Main Author: Shapiro, Gary
Format: Book
Language:English
Published: New York : William Morrow, c2013.
Edition:1st ed.
Subjects:
Online Access:Contributor biographical information
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Table of Contents:
  • Introduction: The way of the ninja
  • Your goal is victory
  • Your strike force
  • In war, risk is unavoidable
  • Prepare for battle
  • The art of war
  • The ninja code
  • Ninjas break the rules
  • Innovate or die
  • An army of ninjas
  • The shadow warrior
  • Epilogue: The international CES killer strategy.