Tour operators and operations : development, management & responsibility /
The package tour is still a key component of the tourism sector, but recently these packages have changed from the traditional 'sand, sun, and sea' to a shift in composition involving a myriad of niche products. In addition, a major increase in tour operator activity in the major emergent...
Salvato in:
| Autori principali: | , |
|---|---|
| Natura: | Libro |
| Lingua: | English |
| Pubblicazione: |
Wallingford :
CABI,
2017.
|
| Soggetti: | |
| Tags: |
Aggiungi Tag
Nessun Tag, puoi essere il primo ad aggiungerne! !
|
Sommario:
- Introduction
- The package holiday and the rise of the tour operator
- The operating environment
- Product development
- Small and medium sized tour operators
- Customer service
- Financial planning : pricing the package
- Tour operators and key travel regulations / with David Grant
- Distribution(place)
- Marketing
- Human resources and managing the workforce
- Crisis management
- A look ahead : challenges and issues.