Tour operators and operations : development, management & responsibility /
The package tour is still a key component of the tourism sector, but recently these packages have changed from the traditional 'sand, sun, and sea' to a shift in composition involving a myriad of niche products. In addition, a major increase in tour operator activity in the major emergent...
שמור ב:
| Main Authors: | , |
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| פורמט: | ספר |
| שפה: | English |
| יצא לאור: |
Wallingford :
CABI,
2017.
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| נושאים: | |
| תגים: |
הוספת תג
אין תגיות, היה/י הראשונ/ה לתייג את הרשומה!
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תוכן הענינים:
- Introduction
- The package holiday and the rise of the tour operator
- The operating environment
- Product development
- Small and medium sized tour operators
- Customer service
- Financial planning : pricing the package
- Tour operators and key travel regulations / with David Grant
- Distribution(place)
- Marketing
- Human resources and managing the workforce
- Crisis management
- A look ahead : challenges and issues.