Kotler, P. (2006). Marketing management: An Asian perspective (Fourth edition.). Pearson/Prentice Hall.
Chicago Style (17th ed.) CitationKotler, Philip. Marketing Management: An Asian Perspective. Fourth edition. Singapore: Pearson/Prentice Hall, 2006.
MLA (8th ed.) CitationKotler, Philip. Marketing Management: An Asian Perspective. Fourth edition. Pearson/Prentice Hall, 2006.
Warning: These citations may not always be 100% accurate.