Marketing management : an Asian perspective /
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| Format: | Book |
| Language: | English |
| Published: |
Singapore
Pearson/Prentice Hall
c2006
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| Edition: | Fourth edition. |
| Subjects: | |
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| Physical Description: | xxxiii, 830 pages: color illustrations; 28 cm. |
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| ISBN: | 0131982621 (pbk) |