APA (7th ed.) Citation

Vincent, L. (2002). Legendary brands: Unleashing the power of storytelling to create a winning marketing strategy. Dearborn.

Chicago Style (17th ed.) Citation

Vincent, Laurence. Legendary Brands: Unleashing the Power of Storytelling to Create a Winning Marketing Strategy. Chicago: Dearborn, 2002.

MLA (8th ed.) Citation

Vincent, Laurence. Legendary Brands: Unleashing the Power of Storytelling to Create a Winning Marketing Strategy. Dearborn, 2002.

Warning: These citations may not always be 100% accurate.