Content strategy at work : real-world stories to strengthen every interactive project /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Waltham, MA
Morgan Kaufmann
c2012.
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|---|---|---|---|
| 001 | vtls000109374 | ||
| 005 | 20210709190818.0 | ||
| 003 | MY-ArUMP | ||
| 008 | 130708s2012 maua f b 001 0 eng | ||
| 020 | |a 9780123919229 (alk. paper) | ||
| 020 | |a 0123919223 (alk. paper) | ||
| 035 | |a (OCoLC)ocn852123270 | ||
| 039 | 9 | |a 201307081700 |b SMT |c 201307081644 |d SMT |y BK-REF01306240925 |z NMN |e SNSA | |
| 040 | |a MYPMP |b eng |e rda |c MYPMP | ||
| 090 | 0 | 0 | |a HF5415.1265 |b B655 2012 |
| 100 | 1 | |a Bloomstein, Margot. |e author | |
| 245 | 1 | 0 | |a Content strategy at work : |b real-world stories to strengthen every interactive project / |c Margot Bloomstein ; with a foreword by Kristina Halvorson. |
| 264 | 1 | |a Waltham, MA |b Morgan Kaufmann |c c2012. | |
| 264 | 4 | |c ©2012 | |
| 300 | |a xiv, 163 pages : |b colour illustration ; |c 24 cm. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 591 | |a UniMAP/PER.2/SEBUTHARGA/OA/91(c) | ||
| 650 | 0 | |a Internet marketing. | |
| 650 | 0 | |a Branding (Marketing) | |
| 650 | 0 | |a Information technology |x Management. | |
| 650 | 0 | |a Web site development. | |
| 650 | 0 | |a Web sites |x Design. | |
| 942 | |2 lcc |c BK-OS | ||
| 949 | |a VIRTUAITEM |d 30000 |f 1 |x 1 |6 046190 | ||
| 999 | |c 17127 |d 17127 | ||
| 952 | |0 0 |1 0 |2 lcc |4 0 |6 HF54151265 B655 02012 |7 0 |9 21367 |a PTSFP |b PTSFP |c 1 |d 2021-07-09 |o HF5415.1265 B655 2012 |p 046190 |r 2021-07-09 |t 1 |w 2021-07-09 |y BK-OS | ||