APA (7th ed.) Citation

Kotabe, M., & Helsen, K. (2011). Global marketing management (5th ed., International student version.). John Wiley & Sons.

Chicago Style (17th ed.) Citation

Kotabe, Masaaki, and Kristiaan Helsen. Global Marketing Management. 5th ed., International student version. Hoboken, N.J: John Wiley & Sons, 2011.

MLA (8th ed.) Citation

Kotabe, Masaaki, and Kristiaan Helsen. Global Marketing Management. 5th ed., International student version. John Wiley & Sons, 2011.