Leveraging mobile media : cross-media strategy and innovation policy for mobile media communication /
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| Main Author: | |
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| Corporate Author: | |
| Format: | eBook |
| Language: | English |
| Published: |
Heidelberg :
Physica-Verlag Heidelberg,
2005.
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| Series: | Information Age Economy
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| Subjects: | |
| Online Access: | Click here to view the full text content |
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| Physical Description: | 1 online resource (269 pages) digital |
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| ISBN: | 9783790816334 9783790815757 |