Beyond buzz the next generation of word-of-mouth marketing /

Beyond buzz the next generation of word-of-mouth marketing /

Show other versions (3)
Saved in:
Bibliographic Details
Main Author: Kelly, Lois, 1955- (Author)
Format: eBook
Language:English
Published: New York AMACOM c2007.
Subjects:
Communication in marketing.
Marketing.
Online Access:Click here to view the full text content
Tags: Add Tag
No Tags, Be the first to tag this record!
Description
Physical Description:1 online resource (x, 228 p.) ill. 24 cm.
Bibliography:Bibliography: p. 213-220.
ISBN:9780814473832 (hardcover)
0814473830 (hardcover)
9780814429907 (electronic bk.)
0814429904 (electronic bk.)

Similar Items