APA (7th ed.) Citation

Williams, F., Rice, R. E., & Rogers, E. M. (1988). Research methods and the new media. Free Press Collier Macmillan.

Chicago Style (17th ed.) Citation

Williams, Frederick, Ronald E. Rice, and Everett M. Rogers. Research Methods and the New Media. New York London: Free Press Collier Macmillan, 1988.

MLA (8th ed.) Citation

Williams, Frederick, et al. Research Methods and the New Media. Free Press Collier Macmillan, 1988.

Warning: These citations may not always be 100% accurate.