APA (7th ed.) Citation

O'connell, F. (2001). Simply brilliant: The competitive advantage of common sense. Financial Times.

Chicago Style (17th ed.) Citation

O'connell, Fergus. Simply Brilliant: The Competitive Advantage of Common Sense. London: Financial Times, 2001.

MLA (8th ed.) Citation

O'connell, Fergus. Simply Brilliant: The Competitive Advantage of Common Sense. Financial Times, 2001.

Warning: These citations may not always be 100% accurate.