Mercer, D. (1996). Marketing (2nd ed.). Blackwell Publishing.
Chicago Style (17th ed.) CitationMercer, David. Marketing. 2nd ed. Oxford, UK: Blackwell Publishing, 1996.
MLA (8th ed.) CitationMercer, David. Marketing. 2nd ed. Blackwell Publishing, 1996.
Warning: These citations may not always be 100% accurate.