Entrepreneurial marketing : real stories and survival strategies /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Mason, Ohio
Thomson/South-Western
c2004.
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| Subjects: | |
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| 008 | 120302s2004 ohua b 001 0 eng | ||
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| 090 | 0 | 0 | |a HF5415 |b B979 2004 |
| 100 | 1 | |a Buskirk, Bruce D. |e author | |
| 245 | 1 | 0 | |a Entrepreneurial marketing : |b real stories and survival strategies / |c Bruce Buskirk, Molly Lavik. |
| 264 | 1 | |a Mason, Ohio |b Thomson/South-Western |c c2004. | |
| 264 | 4 | |c @2004 | |
| 300 | |a xlii, 245pages |b illustrations. |c 25 cm. | ||
| 336 | |a text |b txt |2 rdacontent | ||
| 337 | |a unmediated |b n |2 rdamedia | ||
| 338 | |a volume |b nc |2 rdacarrier | ||
| 504 | |a Includes bibliographical references and index. | ||
| 541 | |a ENCHE MARKETING. | ||
| 591 | |a PER.2/OA/05/121f (selected by Nurulisma) | ||
| 650 | 0 | |a Marketing. | |
| 650 | 0 | |a Entrepreneurship. | |
| 700 | 1 | |a Lavik, Molly. | |
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