Managing product innovation /
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
Amsterdam
Elsevier JAI
2005.
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| Series: | Advances in business marketing & purchasing
v. 13 |
| Subjects: | |
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| Physical Description: | xiii, 780 pages: illustrations; 23 cm. |
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| ISBN: | 0762311592 (hc) |