Cita APA (7th ed.)

Milligan, A., & Smith, S. (2002). Uncommon practice: People who deliver a great brand experience. Financial Times/Prentice Hall.

Cita Chicago (17th ed.)

Milligan, Andy, i Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. Harlow: Financial Times/Prentice Hall, 2002.

Cita MLA (8th ed.)

Milligan, Andy, i Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. Financial Times/Prentice Hall, 2002.