Milligan, A., & Smith, S. (2002). Uncommon practice: People who deliver a great brand experience. Financial Times/Prentice Hall.
Citação norma ChicagoMilligan, Andy, and Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. Harlow: Financial Times/Prentice Hall, 2002.
Citação norma MLAMilligan, Andy, and Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. Financial Times/Prentice Hall, 2002.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.