Milligan, A., & Smith, S. (2002). Uncommon practice: People who deliver a great brand experience. Financial Times/Prentice Hall.
Dyfyniad Arddull ChicagoMilligan, Andy, and Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. Harlow: Financial Times/Prentice Hall, 2002.
Dyfyniad MLAMilligan, Andy, and Shaun Smith. Uncommon Practice: People Who Deliver a Great Brand Experience. Financial Times/Prentice Hall, 2002.
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