APA (7th ed.) Citation

Riezebos, R., Kist, B., & Kootstra, G. (2002). Brand management: A theoretical and practical approach. Financial Times/Prentice Hall.

Chicago Style (17th ed.) Citation

Riezebos, Rik, Bas Kist, and Gert Kootstra. Brand Management: A Theoretical and Practical Approach. Harlow: Financial Times/Prentice Hall, 2002.

MLA (8th ed.) Citation

Riezebos, Rik, et al. Brand Management: A Theoretical and Practical Approach. Financial Times/Prentice Hall, 2002.