The advertised mind groundbreaking insights into how our brains respond to advertising /

The advertised mind groundbreaking insights into how our brains respond to advertising /

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Bibliographic Details
Main Author: Du Plessis, Erik (Author)
Corporate Author: Millward Brown (Firm)
Format: Thesis Book
Language:English
Published: London Sterling, Va. Kogan Page 2005.
Subjects:
Advertising > Psychological aspects.
Advertising > Research.
Human information processing > Research.
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