Romancing the customer : maximizing brand value through powerful relationship management/

Afficher d'autres versions (1)

Enregistré dans:

Détails bibliographiques
Auteur principal:	Temporal, Paul (Auteur)
Autres auteurs:	Trott, Martin
Format:	Livre
Langue:	English
Publié:	Clementi John Wiley & Sons 2001
Sujets:	Brand name products > Marketing. Relationship marketing.
Tags:	Ajouter un tag Pas de tags, Soyez le premier à ajouter un tag!

Documents similaires

Romancing the customer : maximizing brand value through powerful relationship management /
par: Temporal, Paul
Publié: (2001)

Hi-tech hi-touch branding : creating brand power in the age of technology /
par: Temporal, Paul
Publié: (2001)

Marketing 2.0 : strategies for closer customer relationships /
par: Corbae, Gerald
Publié: (2003)

Brand breakout : how emerging market brands will go global /
par: Kumar, Nirmalya
Publié: (2013)

Brand breakout : how emerging market brands will go global /
par: Kumar, Nirmalya
Publié: (2013)

Ingredient branding : making the invisible visible /
par: Kotler, Philip
Publié: (2010)

Brands : interdisciplinary perspectives /
Publié: (2015)

Romancing the brand : how brands create strong, intimate relationships with consumers /
par: Halloran, Tim
Publié: (2014)

Brands and branding
par: Brown, Stephen
Publié: (2016)

Brands and branding
par: Brown, Stephen
Publié: (2016)

Global branding and country of origin : creativity and passion /
Publié: (2015)

Brand building on the internet /
par: Lindstrom, Martin
Publié: (2000)

Differentiate or die : survival in our era of killer competition /
par: Trout, Jack
Publié: (2000)

IMC : using advertising and promotion to build brands /
par: Duncan, Tom
Publié: (2002)

Strategic brand management for B2B markets : a road map for organizational transformation /
par: Sarin, Sharad
Publié: (2010)

Developing winning brand strategies /
par: Finskud, Lars

Branding in a competitive marketplace /
par: Baisya, Rajat K.
Publié: (2013)

Marketing 2.0 : strategies for closer customer relationships /
par: Corbae, Gerald
Publié: (2003)

Handbook on brand and experience management
Publié: (2008)

Handbook on brand and experience management
Publié: (2008)

The Patron way : from fantasty to fortune, lessons on taking any business from idea to iconic brand /
par: Edelstein, Illana
Publié: (2013)

The Patron way : from fantasty to fortune, lessons on taking any business from idea to iconic brand /
par: Edelstein, Illana
Publié: (2013)

Partnership marketing : how to grow your business and transform your brand through smart collaboration /
par: Kunitzky, Ron
Publié: (2011)

Partnership marketing how to grow your business and transform your brand through smart collaboration
par: Kunitzky, Ron
Publié: (2011)

Partnership marketing how to grow your business and transform your brand through smart collaboration
par: Kunitzky, Ron
Publié: (2011)

IMC : using advertising and promotion to build brands /
par: Duncan, Tom
Publié: (2002)

Principles of advertising and IMC /
par: Duncan, Tom
Publié: (2005)

CEO of Earth : a ground-breaking guide to building the ultimate brand /
par: Hammond, Simon
Publié: (2010)

Principles of advertising & IMC
par: Duncan, Tom
Publié: (2005)

Principles of advertising & IMC
par: Duncan, Tom
Publié: (2005)

The 360 degree brand in Asia : creating more effective marketing communications /
par: Blair, Mark
Publié: (2003)

The vibe : the marketing handbook for every product, service and industry /
par: Bertwistle, Gary
Publié: (2010)

Brand management /
Publié: (2010)

Brand management /
par: Dall'Olmo Riley, Francesca
Publié: (2010)

Passion branding : harnessing the power of emotion to build strong brands /
par: Duffy, Neill
Publié: (2003)

Building retail brands to drive value /
par: Jackson, Jeanne
Publié: (2002)

Perspectives on branding /
par: Miletsky, Jason I.
Publié: (2009)

Branding : a key marketing tool /
Publié: (1987)

Penjenamaan merentasi sempadan : panduan pemasaran jenama global /
par: Gregory, James R.
Publié: (2007)

Brand management : research, theory and practice /
par: Heding, Tilde
Publié: (2009)