Mathieson, R. The on-demand brand: 10 rules for digital marketing success in an anytime, everywhere world.
Chicago Style (17th ed.) CitationMathieson, Rick. The On-demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World.
MLA (8th ed.) CitationMathieson, Rick. The On-demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World.
Warning: These citations may not always be 100% accurate.