Marketing mistakes and successes /
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Edition: | 11th ed. |
| Subjects: | |
| Online Access: | Click here to view the full text content |
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| Physical Description: | x, 406 pages illustrations 23 cm. |
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| ISBN: | 9780470169810 (pbk) 0470169818 (pbk) |