Essentials of services marketing /

Essentials of services marketing /

Show other versions (3)

Saved in:

Bibliographic Details
Main Author:	Lovelock, Christopher H. (Author)
Other Authors:	Wirtz, Jochen, Chew, Patricia
Format:	Book
Language:	English
Subjects:	Service industries > Marketing.
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Essentials of services marketing
by: Lovelock, Christopher
Published: (2009)

Essentials of services marketing
by: Lovelock, Christopher
Published: (2009)

Essentials of services marketing /
by: Wirtz, Jochen, et al.
Published: (2018)

Essentials of services marketing : concepts, strategies and cases /
by: Hoffman, K. Douglas
Published: (2001)

Essentials of services marketing : concepts, strategies and cases /
by: Hoffman, K. Douglas
Published: (2001)

Service marketing /
Published: (2010)

Services marketing : integrating customer focus across the firm /
Published: (2008)

Services marketing : integrating customer focus across the firm /
by: Zeithaml, Valarie A.
Published: (2009)

Services marketing : integrating customer focus across the firm /
by: Zeithaml, Valarie A.

Services marketing : integrating customer focus across the firm /
by: Zeithaml, Valarie A.

Services marketing : integrating customer focus across the firm /
by: Zeithaml, Valarie A.
Published: (2006)

Services marketing : an interactive approach /
by: Fisk, Raymond P.
Published: (2014)

Services marketing : concepts, strategies, & cases /
by: Hoffman, K. Douglas

Services marketing : a managerial approach /
Published: (2003)

Services, marketing and management /
by: Gilmore, Audrey
Published: (2003)

Services marketing text and cases
by: Baron, Steve
Published: (2009)

Services marketing text and cases
by: Baron, Steve
Published: (2009)

Service management and marketing : customer management in service competition /
by: Gronroos, Christian
Published: (2007)

Services marketing a contemporary approach
by: Boshoff, Christo
Published: (2009)

Services marketing a contemporary approach
by: Boshoff, Christo
Published: (2009)

Handbook of services marketing and management /
Published: (2000)

Marketing plans for services : a complete guide /
by: McDonald, Malcolm
Published: (2011)

Services marketing concepts, strategies and cases
Published: (2009)

Services marketing concepts, strategies and cases
Published: (2009)

Services marketing management : an international perspective /
by: Kasper, Hans
Published: (1999)

Service management and marketing : a customer relationship management approach /
by: Gronroos, Christian
Published: (2000)

Services marketing management : a strategic approach /
by: Kasper, Hans
Published: (2006)

Services, marketing and management /
by: Gilmore, Audrey
Published: (2003)

Managing services marketing : text and readings /
by: Bateson, John E. G.
Published: (1999)

Services marketing concepts & practices
by: Kapoor, Ramneek
Published: (2011)

Services marketing concepts & practices
by: Kapoor, Ramneek
Published: (2011)

Services marketing integrating customer focus across the firm
by: Zeithaml, Valarie A.
Published: (2009)

Services marketing integrating customer focus across the firm
by: Zeithaml, Valarie A.
Published: (2009)

Services marketing : integrating customer focus across the firm /
by: Zeithaml, Valarie A.
Published: (2009)

Handbook of service marketing research /
Published: (2014)

Hanbook of service marketing research
Published: (2014)

Hanbook of service marketing research
Published: (2014)

Services marketing : managing the service value chain /
by: Bruhn, Manfred
Published: (2006)

Professional services marketing : how the best firms build premier brands, thriving lead generation engines, and cultures of business development success /
by: Schultz, Mike
Published: (2009)

Professional services marketing : how the best firms build premiere brands, thriving lead generation engines, and cultures of business development success /
by: Schultz, Mike., 1950-
Published: (2009)