Advertising creative : strategy, copy + design /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Language: | English |
| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | Click here to view the full text content |
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| Item Description: | Rev. ed. of: Advertising strategy. c2006. |
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| Physical Description: | xx, 347 p. ill. (chiefly col.) 28 cm. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9781412974912 (pbk.) 1412974917 |