The impact of green brand awareness towards consumer buying behaviour /
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Main Author: | |
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Format: | Software eBook |
Language: | English |
Published: |
2018
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LEADER | 01788pam a2200469 i 4500 | ||
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001 | 112924 | ||
003 | UTeM | ||
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008 | 210209s2018 my ||||| |||| 00| | eng d | ||
999 | |c 112924 |d 112924 | ||
020 | |c gift | ||
040 | |a UTeM |b eng |c UTeM |e rda | ||
090 | 0 | 0 | |a HF5415.32 |b .N41 2018 |
100 | 0 | |a Nur Aisyah Raja Mustapha Kamal, |e author. |9 2531 | |
245 | 1 | 4 | |a The impact of green brand awareness towards consumer buying behaviour / |c Nur Aisyah Raja Mustapha Kamal. |
264 | 1 | |c 2018 | |
300 | |a xiv,100 pages : |b colour illustrations, chart ; |c 30 cm + |e 1 computer disc (12 cm) | ||
336 | |a text |2 rdacontent | ||
336 | |a still image |2 rdacontent | ||
337 | |a unmediated |2 rdamedia | ||
338 | |a volume |2 rdacarrier | ||
347 | |a text file |b PDF |c 1.22 MB |2 rda | ||
500 | |a Accompanied by CD : CDR 18372. | ||
504 | |a Reference : pages 86-93. | ||
650 | 0 | |a Consumers' preferences. |9 2532 | |
650 | 0 | |a Awareness. |9 2533 | |
650 | 0 | |a Green products. |9 2166 | |
650 | 0 | |a Consumer behavior. |9 1937 | |
650 | 0 | |a Consumers |x Attitudes. |9 1998 | |
710 | 2 | |a Universiti Teknikal Malaysia Melaka, |e issuing body. |9 2534 | |
790 | |a Faculty of Technology Management and Technopreneurship | ||
791 | |a Bachelor of Technopreneurship | ||
792 | |a 2018 | ||
942 | |2 lcc |c UGP - A |k a | ||
996 | |a BTEC | ||
997 | |a FPTT | ||
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998 | 0 | 0 | |a mrd/080221 |
998 | 0 | 0 | |a mrd/240521 |
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