Brand Singapore : how nation branding built Asia's leading global city /

Brand Singapore : how nation branding built Asia's leading global city /

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Bibliographic Details
Main Author: Koh, Buck Song (Author)
Format: Book
Language:English
Published: Singapore : Marshall Cavendish Business, 2011.
Subjects:
Place marketing > Singapore.
National characteristics, Singaporean.
Branding (Marketing) > Singapore.
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