The nature of marketing marketing to the swarm as well as the herd
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| Main Author: | |
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| Format: | Book |
| Language: | English |
| Published: |
Basingstoke
Palgrave Macmillan
2009
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| Subjects: | |
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| 100 | 1 | |a Brymer, Chuck |9 135693 | |
| 245 | 1 | 4 | |a The nature of marketing |b marketing to the swarm as well as the herd |c /Chuck Brymer |
| 260 | |a Basingstoke |b Palgrave Macmillan |c 2009 | ||
| 300 | |a xiii, 205 p. |b ill. (chiefly col.) |c 24 cm | ||
| 650 | 0 | |a Marketing |9 2341 | |
| 650 | 0 | |a Market segmentation |9 30029 | |
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