APA (7th ed.) Citation

Soudagar, R., Iyer, V., & Hildebrand, V. (2012). The customer experience edge: Technology and techniques for delivering an enduring, profitable and positive experience to your customers. McGraw-Hill.

Chicago Style (17th ed.) Citation

Soudagar, Reza, Vinay Iyer, and Volker Hildebrand. The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers. New York, NY: McGraw-Hill, 2012.

MLA (8th ed.) Citation

Soudagar, Reza, et al. The Customer Experience Edge: Technology and Techniques for Delivering an Enduring, Profitable and Positive Experience to Your Customers. McGraw-Hill, 2012.