APA (7th ed.) Citation

Radjou, N., Prabhu, J., & Ahuja, S. (2012). Jugaad innovation: Think frugal, be flexible, generate breakthrough growth. Jossey-Bass.

Chicago Style (17th ed.) Citation

Radjou, Navi, Jaideep Prabhu, and Simone Ahuja. Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth. San Francisco, CA: Jossey-Bass, 2012.

MLA (8th ed.) Citation

Radjou, Navi, et al. Jugaad Innovation: Think Frugal, Be Flexible, Generate Breakthrough Growth. Jossey-Bass, 2012.