Azevedo, A. d., & Pomeranz, R. (2008). Customer obsession: How to acquire, retain, and grow customers in the new age of relationship marketing. McGraw-Hill.
Chicago Style (17th ed.) CitationAzevedo, Abaete de, and Ricardo Pomeranz. Customer Obsession: How to Acquire, Retain, and Grow Customers in the New Age of Relationship Marketing. New York, NY: McGraw-Hill, 2008.
MLA (8th ed.) CitationAzevedo, Abaete de, and Ricardo Pomeranz. Customer Obsession: How to Acquire, Retain, and Grow Customers in the New Age of Relationship Marketing. McGraw-Hill, 2008.
Warning: These citations may not always be 100% accurate.