International consumer behavior in the 21st century impact on marketing strategy development

International consumer behavior in the 21st century impact on marketing strategy development

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Bibliographic Details
Main Author: Samli, A Coskun
Format: Book
Language:English
Published: New York,NY Springer 2013
Subjects:
Marketing
Consumer behavior
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Description
Physical Description:xx, 170 p. ill. 24 cm
ISBN:9781461451242

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