Osterwalder, A. (2014). Value proposition design: How to create products and services customers want. John Wiley & Sons.
Citación estilo ChicagoOsterwalder, Alex. Value Proposition Design: How to Create Products and Services Customers Want. Hoboken, NJ: John Wiley & Sons, 2014.
Cita MLAOsterwalder, Alex. Value Proposition Design: How to Create Products and Services Customers Want. John Wiley & Sons, 2014.
Warning: These citations may not always be 100% accurate.