The consumer buying behavior factors among student toward the effective use of instagram in Universiti Teknikal Malaysia Melaka (UTeM) City Kampus, Melaka

The consumer buying behavior factors among student toward the effective use of instagram in Universiti Teknikal Malaysia Melaka (UTeM) City Kampus, Melaka

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Bibliographic Details
Main Author: Nur Nazihah Bakri (Author)
Corporate Author: Universiti Teknikal Malaysia Melaka. Faculty of Technology Management and Technopreneurship (institution)
Format: Thesis Book
Language:English
Published: 2017.
Subjects:
Marketing.
Consumer behavior.
Internet marketing.
Online social networks.
Social marketing.
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Description
Physical Description:xii, 70 pages some colour illustrations, charts 30 cm
Bibliography:Reference : pages 60-62.

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