APA (7th ed.) Citation

Cassara, L. (2004). From selling to serving: The essence of client creation. Dearborn Trade Pub..

Chicago Style (17th ed.) Citation

Cassara, Lou. From Selling to Serving: The Essence of Client Creation. Chicago, IL: Dearborn Trade Pub., 2004.

MLA (8th ed.) Citation

Cassara, Lou. From Selling to Serving: The Essence of Client Creation. Dearborn Trade Pub., 2004.

Warning: These citations may not always be 100% accurate.