Yeoman, I., & McMahon-Beattie, U. (2004). Revenue management and pricing: Case studies and applications. Thomson Learning.
Chicago Style (17th ed.) CitationYeoman, Ian, and Una McMahon-Beattie. Revenue Management and Pricing: Case Studies and Applications. Mason, OH: Thomson Learning, 2004.
MLA (8th ed.) CitationYeoman, Ian, and Una McMahon-Beattie. Revenue Management and Pricing: Case Studies and Applications. Thomson Learning, 2004.
Warning: These citations may not always be 100% accurate.