Basic marketing research : a decision-making approach /
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| Main Author: | Malhotra, Naresh K. (Author) |
|---|---|
| Other Authors: | Peterson, Mark |
| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ :
Pearson/Prentice Hall,
2006.
|
| Edition: | 2nd ed. |
| Subjects: | |
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