Corporate social responsibility as a marketing tool for housing development /

Corporate social responsibility as a marketing tool for housing development /

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Bibliographic Details
Main Author: Yam, Lee Hong (Author)
Corporate Author: Kolej Universiti Teknologi Tun Hussein Onn. Fakulti Pengurusan Teknologi
Format: Thesis Book
Language:English
Published: Batu Pahat : Kolej Universiti Teknologi Tun Hussein Onn, 2006.
Subjects:
Social responsibility of business > Malaysia.
Marketing > Management.
House construction > Malaysia.
Housing > Malaysia.
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