Marketing research /
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
Hoboken, NJ :
John Wiley,
2007.
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| Edition: | 9th ed. |
| Subjects: | |
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| Physical Description: | xvii, 774 pages : illustrations ; 27 cm. |
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| ISBN: | 9780470050767 0470050764 |