APA (7th ed.) Citation

Ulrich, D., & Smallwood, W. N. (2007). Leadership brand: Developing customer-focused leaders to drive performance and build lasting value. Harvard Business School.

Chicago Style (17th ed.) Citation

Ulrich, David, and W. Norman Smallwood. Leadership Brand: Developing Customer-focused Leaders to Drive Performance and Build Lasting Value. Boston, MA: Harvard Business School, 2007.

MLA (8th ed.) Citation

Ulrich, David, and W. Norman Smallwood. Leadership Brand: Developing Customer-focused Leaders to Drive Performance and Build Lasting Value. Harvard Business School, 2007.