Strategic market management /

Strategic market management /

Show other versions (4)

Saved in:

Bibliographic Details
Main Author:	Aaker, David A. (Author)
Format:	Book
Language:	English
Published:	Hoboken, NJ : John Wiley, 2008.
Edition:	8th ed.
Subjects:	Marketing > Management.
Tags:	Add Tag No Tags, Be the first to tag this record!

Similar Items

Marketing management : a strategic decision-making approach /
Published: (2005)

Managing marketing /
by: Palmer, Roger
Published: (2007)

Management of marketing /
by: Lancaster, Geoffrey
Published: (2005)

Marketing management /
by: Kotler, Philip
Published: (2006)

Marketing management /
by: Winer, Russell S.
Published: (2007)

Marketing management /
by: Kotler, Philip
Published: (2003)

Marketing management : strategies and programs /
by: Guiltinan, Joseph P.
Published: (1988)

Principles of marketing management /
by: Bagozzi, Richard P.
Published: (1986)

Management skills in marketing /
by: Morse, Stephen
Published: (1996)

Enterprise marketing management : the new science of marketing /
by: Sutton, Dave
Published: (2003)

Strategic marketing management /
by: Anderson, Carol H.
Published: (2004)

Marketing management : a resource-based approach for the hospitality and tourism industrie /
by: Teare, Richard
Published: (1994)

A preface to marketing management /
by: Peter, J. Paul
Published: (2008)

A framework for marketing management /
by: Kotler, Philip
Published: (2007)

A preface to marketing management /
by: Peter, J. Paul
Published: (2015)

Market-based management : strategies for growing customer value and profitability /
by: Best, Roger J.
Published: (2006)

The marketing plan /
by: Cohen, William A.
Published: (2006)

Marketing management : an Asian perspective/
by: Kotler,Philip author
Published: (2018)

Marketing /
by: Blythe, Jim
Published: (2006)

Marketing strategy : the difference between marketing and markets /
by: Fifield, Paul
Published: (2007)

Marketing : planning and strategy/
Published: (2011)

Strategic market creation : a new perspective on marketing and innovation management /
Published: (2008)

Basic marketing : a marketing strategy planning approach /
by: Perreault, William D.
Published: (2009)

Marketing strategy : a decision-focused approach /
by: Walker, Orville C.
Published: (2008)

Applications in basic marketing : clippings from the popular business press /
by: Perreault, William D.
Published: (2002)

Marketing /
by: Lamb, Charles W.
Published: (2008)

Strategic marketing /
by: Cravens, David W.
Published: (2009)

Essentials of marketing /
by: Lancaster, Geoff
Published: (2002)

Introduction to marketing /
by: McDaniel, Carl
Published: (2006)

Marketing essentials /
by: McDaniel, Carl D.
Published: (2007)

Rethinking marketing : the entrepreneurial imperative /
by: Schindehutte, Minet
Published: (2009)

Total integrated marketing : breaking the bounds of the function /
by: Hulbert, James Mac
Published: (2003)

Mastering marketing : a comprehensive introduction to the skills of developing and defending your company's revenue /
by: Ruskin-Brown, Ian
Published: (2006)

Marketing planning : a workbook for marketing managers /
by: Dibb, Sally
Published: (2008)

Marketing management : knowledge and skills /
by: Peter, J. Paul
Published: (2009)

Marketing management : text and cases /
by: Darymple, Douglas J.
Published: (2000)

Marketing strategy and competitive positioning /
by: Hooley, Graham J.
Published: (2008)

Market-driven management : using the new marketing concept to create a customer-oriented company /
by: Webster, Frederick E.
Published: (1994)

Marketing strategy /
by: Ferrell, O. C.
Published: (2008)

Marketing strategy /
by: Ferrell, O. C.
Published: (2002)