APA (7th ed.) Citation

Sernovitz, A. (2006). Word of mouth marketing: How smart companies get people talking. Kaplan.

Chicago Style (17th ed.) Citation

Sernovitz, Andy. Word of Mouth Marketing: How Smart Companies Get People Talking. Chicago, IL: Kaplan, 2006.

MLA (8th ed.) Citation

Sernovitz, Andy. Word of Mouth Marketing: How Smart Companies Get People Talking. Kaplan, 2006.

Warning: These citations may not always be 100% accurate.