Kaser, K., & Oelkers, D. B. (2008). Sports and entertainment marketing. Thomson South-Western.
Citace podle Chicago (17th ed.)Kaser, Ken, a Dotty Boen Oelkers. Sports and Entertainment Marketing. Mason, Ohio: Thomson South-Western, 2008.
Citace podle MLA (8th ed.)Kaser, Ken, a Dotty Boen Oelkers. Sports and Entertainment Marketing. Thomson South-Western, 2008.
Upozornění: Tyto citace jsou generovány automaticky. Nemusí být zcela správně podle citačních pravidel..