Cita APA (7a ed.)

Kaser, K., & Oelkers, D. B. (2008). Sports and entertainment marketing. Thomson South-Western.

Cita Chicago Style (17a ed.)

Kaser, Ken, y Dotty Boen Oelkers. Sports and Entertainment Marketing. Mason, Ohio: Thomson South-Western, 2008.

Cita MLA (8a ed.)

Kaser, Ken, y Dotty Boen Oelkers. Sports and Entertainment Marketing. Thomson South-Western, 2008.