Brand management : research, theory and practice /

Brand management : research, theory and practice /

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Bibliographic Details
Main Author: Heding, Tilde (Author)
Other Authors: Knudtzen, Charlotte F., Bjerre, Mogens
Format: Book
Language:English
Published: New York : Routledge, 2009.
Subjects:
Brand name products > Management.
Branding (Marketing).
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Brand management research, theory and practice
by Heding, Tilde
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Brand management research, theory and practice
by Heding, Tilde
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Brand management research, theory and practice
by Heding, Tilde
Published 2009
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Brand management research, theory and practice
by Heding, Tilde
Published 2009
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Brand management : research, theory and practice /
by Heding, Tilde
Published 2009
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