Marketing metrics 50+ metrics every executive should master
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| Other Authors: | |
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| Format: | Book |
| Language: | English |
| Published: |
Upper Saddle River, NJ
Pearson Education
2006
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| 245 | 0 | 0 | |a Marketing metrics |b 50+ metrics every executive should master |c /Paul W. Farris ... [et al.]. |
| 260 | |a Upper Saddle River, NJ |b Pearson Education |c 2006 | ||
| 300 | |a xvi, 359 p. |b ill. |c 24 cm | ||
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| 700 | 1 | |a Farris, Paul W. |9 99714 | |
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