Marketing research and modeling progress and prospects : a tribute to Paul E. Green
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| Other Authors: | , |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
Boston, MA
Kluwer Academic Pub.
2004
|
| Series: | International series in quantitative marketing
v. 14 |
| Subjects: | |
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| 245 | 0 | 0 | |a Marketing research and modeling |b progress and prospects : a tribute to Paul E. Green |c /edited by Yoram (Jerry) Wind, Paul E. Green |
| 260 | |a Boston, MA |b Kluwer Academic Pub. |c 2004 | ||
| 300 | |a xiv, 346 p. |b ill. |c 24 cm. | ||
| 440 | 0 | |a International series in quantitative marketing |v v. 14 |9 99958 | |
| 500 | |a Book stemming from a conference held in May 2002 | ||
| 650 | 0 | |a Marketing |x Mathematical models |9 21591 | |
| 650 | 0 | |a Marketing research |x Methodology |9 29090 | |
| 700 | 1 | |a Green, Paul E. |9 99959 | |
| 700 | 1 | |a Wind, Yoram |9 99960 | |
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