The pursuit of new product development the business development process

The pursuit of new product development the business development process

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Bibliographic Details
Main Author: Annacchino, Marc A.
Format: Book
Published: Amsterdam Butterworth-Heinemann 2007
Subjects:
Product management
New products
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The pursuit of new product development the business development process
by Annacchino, Marc A.
Published 2007
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The pursuit of new product development : the business development process
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