Marketing research
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| Format: | Book |
| Published: |
Upper Saddle River, NJ
Prentice Hall
2010
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| Edition: | 6th ed. |
| Subjects: | |
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| Physical Description: | xxvii, 669 p. ill. (chiefly col.) 26 cm |
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| ISBN: | 9780136027041 0136027040 |